Louis Vuitton launched Mythica High Jewellery in Hangzhou, blending exquisite craft and ancient oriental culture. Activation Events collaborated with the brand to interpret inspirations of myths and gemstones.

An expansion, an evolution, re-envisaged and reframed within a new physical and cultural context: the third iteration of Miu Miu’s Tales & Tellers debuts in Shanghai from 5 June - 7 June 2026. ACTIVATION EVENTS collaborated with the brand to present this immersive aesthetic journey.

Vacheron Constantin presents the Explore-All Ways Possible Exhibition at MixC Shenzhen Bay. Partnering with the brand, ACTIVATION IMC has created five themed spaces, inviting visitors to embark on an immersive journey spanning geography, culture and horological mastery.

The Land Rover Defender Trophy Final launched in Tengchong, Yunnan. It tested courage, perseverance and teamwork as the last trial before Africa. ACTIVATION EVENTS joined hands with Jaguar Land Rover China for this adventure.

The nationwide Journey of Helena Rubinstein（HR）「小露珠」  firstly landed at West Bund, Shanghai. ACTIVATION IMC partnered with the brand to craft an immersive skincare experience, inviting guests to relish precious wonderful moments.

Shanghai Plaza 66 held a series of music themed activities to celebrate its 25th anniversary. ACTIVATION IMC collaborated with Shanghai Plaza 66 to bring classic melodies to urban landmarks.