As time flows endlessly, the rhythm of the East endures. China’s leading jewelry brand, Chow Tai Fook, has officially unveiled its brand-new high jewelry collection "Timeless Harmony" in Hangzhou. With full support from ACTIVATION EVENTS, the global debut was transformed into an immersive celebration of artistry and Eastern aesthetics — blending exquisite craftsmanship with refined cultural experiences. Esteemed guests were invited on a journey through the pinnacle of Chinese beauty and design.

Set atop Shenzhen’s iconic landmark "Bay Area Light Ferris Wheel" for a limited time, ACTIVATION GROUP once again partnered with La Prairie to present a gravity-defying, immersive new-product launch event. Centered on the precious essence of caviar, this transcendent debut offers attending guests a five-sense feast that defies all bounds of gravity.

The 2025 BMW ULTIMATE DRIVING CHALLENGE SHOW was successfully held at the BMW Experience Shanghai on April 21, 2025. ACTIVATION GROUP once again lent its expertise to BMW, crafting an immersive experience that vividly showcased BMW's cutting-edge innovations and robust prowess in automotive manufacturing. BMW Vision Neue Klasse made a dazzling debut, proving that BMW has not only preserved Sheer Driving Pleasure but elevated it to unprecedented heights.

From March 20th to May 5th, a series of art installations adorned with vibrant flowers will be displayed in Shanghai West Nanjing Road. ACTIVATION EVENTS is honored to assist Van Cleef & Arpels in transforming the bustling streets into a stage for spring.

On the evening of March 28th, with a gentle breeze, ACTIVATION GROUP once again attended the springtime appointment with COMME MOI, joining hands to make the COMME MOI Spring/Summer 2025 collection shine brightly at Shanghai Fashion Week.

On February 20, 2025, OPPO held a grand global launch event for the new foldable flagship OPPO Find N5 at the Shenzhen World Exhibition and Convention Center. As another strong entry in OPPO's foldable screen domain, the Find N5 has become a much-anticipated highlight in the market with its world's thinnest foldable design, powerful performance, and innovative AI features. ACTIVATION EVENTS continued to support OPPO in meticulously crafting an event that presented attendees with a feast of technology and aesthetics.