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On December 6th, Prada inaugurated its public exhibition, Pradasphere II, in Shanghai at the Start Museum. Told through a selection of stories curated by co-creative directors Miuccia Prada and Raf Simons, the exhibit traces the history and culture of Prada from its origins in 1913 to the present day.
More than 400 artifacts — physical and digital — are on display, drawn from the fashion archive as well as decades-long engagements across art, architecture, culture, and sport. ACTIVATION EVENTS contributes to creating diverse exhibition spaces.